PEZ – A brand with cult status

Fans

PEZ fans are all over the world. Many celebrities love PEZ and are passionate collectors.

Legends

On the occasion of the 30th anniversary of the death of Elvis in 2007, PEZ designed a suitable gift set.

The rock band Nickelback was also immortalised in the form of custom PEZ characters in 2010.
Before Kate & Williams tied the knot in 2011, they went down in history as the exclusive PEZ perfect couple. Supporters achieved a sum of US$ 13,000 under the hammer on eBay, with all proceeds being donated to charity.

Art

Many artists – including pop-art artists Fred Bred and Diane Adams – have included PEZ into their works.

As far as graphic art and design are concerned, PEZ especially hit the headlines from the 50´s: The PEZ Ladies by Gerhard Brause - specifically his favourite model Gerda Jahn - still enjoy cult status and an extraordinary high recognition value until today.

Fashion

PEZ is also proud of its renowned cooperations in the fashion industry. Thus the prominent designer Stella McCartney invariably resorts to PEZ dispensers, as demonstrated in 2011 during the Paris Fashion Week where Mickey dispensers topped off her expenses. In addition, seasonal dispensers are a special tidbit for shopping enthusiasts in worldwide stores throughout the year.

The Graz designer Lena Hoschek revived and reinterpreted the PEZ costumes from the fifties. A new classic from PEZ: For instance, PEZ Mint was the star of this year´s Berlin Fashion Week.

Film & TV

And the Oscar goes to: PEZ! Incredible, but true! PEZ already takes on a mentionable role in countless movies and TV series. The most current example is the film starring Audrey Tautou "Delicacy" (Original: La Délicatesse) and many more.

Cinema
- La Délicatesse (2012)
- Arthur (2011)
- The Incredibles (2004)
- Stand by me (1986)
- E.T. (1982)
- u.v.m.

TV
- Oprah Winfrey Show
- CSI NY
- David Letterman
- Seinfeld
- Jeopardy
- The Discovery Channel